Alice In Wonderland Ad Slicks For Newspapers And Other Publications

Written By: Ken Hulsey
Source: Walt Disney Studios

I thought that it would be a treat for everyone to get a special sneak peak at some of the advertising that will soon be appearing in newspapers around the country for Disney's upcoming release of "Alice in Wonderland".

As slicks are images designed by the movie studio to be released to the print media to advertise movies. As you may notice each ad includes a special graphic, with the usual verbiage from other media sources, be it television, magazine or newspaper, praising the film, and a blank section at the bottom for a list of theaters and showtimes.

Back in the good old days, such adverts would be released to the media in either press kits, or promotional fliers, of course, today in the digital age, these are sent out as PDF files.

As you probably already know, "Alice in Wonderland" is a modern 3D movie adaptation of the classic story penned by Lewis Carroll, by director Tim Burton, that stars Johnny Depp as The Mad Hatter, Helena Bonham Carter as The Red Queen, Anne Hathaway as The White Queen and Mia Wasikowska as Alice.

Here is the plot:

Alice Kingsley, now 19, attends a party at a Victorian estate shortly after the death of her beloved father. Alice spots a white rabbit wearing a waistcoat and pocket watch. In shock and confusion, she runs off into a maze and follows the White Rabbit through it. She eventually tumbles down a rabbit hole into Underland, more commonly referred to as "Wonderland" by its inhabitants. She had visited this place 10 years earlier, but had entirely forgotten about it. She is also told that she is the only one who can slay the Jabberwock, the dragon who terrorizes the inhabitants of Wonderland under the rule of the Red Queen.

Looks like an absolutely amazing movie!

These advertisements will be in your local papers the week of March 5th, when "Alice in Wonderland" will be released in theaters nationwide.

See Also: Disney Release Images From Alice In Wonderland And A Christmas Carol At Comic Con / SyFy Brings A Re-Imagined Alice To The Small Screen December 6th / SCI FI And RHI Entertainment Re-Imagine The Phantom And Alice In Wonderland

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