Redesigning 'Star Trek': the original series brought to life in 80 pulp posters
The designs feature a vintage style, with some reminiscent of classic movie posters and others harking back to the covers of pulp sci-fi novels. According to Ortiz, what makes them work — and fun to work on — is the sheer diversity of the episodes he illustrated. "Each episode is its own story," he says. "A court drama, a monster flick, a love story, a war story, a western, etc. So it was easy to approach each episode on its own merits and not be bored with the same idea throughout. I was also my own art director, so I had the freedom to create images of just about anything that I wanted, unhindered by the series' low budget — like dragons on Vulcan."
Ortiz has worked as an artist and illustrator since 1985, creating images for the likes of Disney, Warner Bros., and DC Comics. But despite this experience, he claims he doesn't really have a style of his own, which came in handy for this particular project. "I tend to see things as though they were designed by someone else," says Ortiz, "mostly by designers that have inspired me. I have an eclectic taste in genres, music, movies, and books, so the challenge was to create images that were inspired by works that I love, rather than copied."